Wednesday, May 6, 2009

Comcast Teams with Green Day for Exclusive First Look at Live Performances from New Album

More than 30 Green Day Videos, Concerts and Behind-the-Scenes Footage Also Available Together for the First Time in HD

Comcast is providing exclusive, advance access to live performances from Green Day’s first new album in nearly five years, "21st Century Breakdown" due out on Reprise Records on Friday, May 15th, as well as more than 30 of the band’s videos and concerts in HD. Comcast is providing this one-of-a-kind HD collection, including 10 live songs from a recently recorded concert at Oakland's Fox Theater - in HD - along with the music video for the album's first single, "Know Your Enemy," starting May 7, On Demand and on comcast.net/greenday. Comcast also has created a breakthrough television ad featuring the band performing the new single.

"The Comcast On Demand service brings people who weren't able to attend the Fox Theatre show right to the performance, allowing us another way to connect with our fans," says Green Day's Billie Joe Armstrong. "The technology is amazing — now people can watch this performance, as well as 30 of our videos whenever they want either on TV or on the web."

As part of this partnership, these brand new videos of live performances from a soon-to-be-legendary Green Day concert, which David Fricke of Rolling Stone described as a "stunning" performance of music from "Green Day’s best album," the upcoming "21st Century Breakdown," two videos will debut On Demand every week for five weeks. Comcast will make this content, including an exclusive interview with the band discussing the making of the new album, available On Demand under "Top Picks," under "Green Day HD" and on comcast.net/greenday. With 50-60 million music videos watched every month, music continues to be one of the most popular categories of On Demand programming and Comcast offers everything from videos to live performances across a wide range of music genres.

- see Green Day at Amazon.com
- see Green Day tour dates